Earlier this month, I showed you a ton of new products from e.l.f. for their Summer/Fall 2015 line. They have released several new palettes, that have created quite a buzz, especially with the e.l.f. Studio Contour Palette. Well, e.l.f. just added another new face palette to the line up, the e.l.f. Studio Ambient Palette. According to e.l.f., “This beautiful ambient palette holds 4 gorgeous complimentary shades to mix and match for a custom blended radiance that captures, diffuses, and softens the way light reflects on the skin. The soft-focus powders are great for highlighting around the eyes and on cheekbones to enhance the skin with a luminous effect. Perfect for all skin tones.” I don’t think that there is any doubt that this is being marketed as a dupe for the extremely popular Hourglass Ambient Lighting Palette.
The Hourglass Ambient Lighting Palette features three of the Ambient Lighting Powders in one palette. Here is the blurb from Sephora, if you aren’t already familiar with them: “Ambient Lighting Powder is a groundbreaking collection of finishing powders that capture, diffuse, and soften the way light reflects on skin. Unlike traditional powders, which merely cloak imperfections, Ambient Lighting Powder utilizes photoluminescent technology to filter out harsh light and refine the appearance of the complexion. The powders deliver a multidimensional luminescence to every skintone, making it appear softer and lit from within. The finishing powders enhance skin in any type of light, including flash photography. With three universal shades available in the Ambient palette, you can create any desired effect.”
Sound familiar? I can not wait to see the reviews come out for the e.l.f. Studio Ambient Palette. I really appreciate the effort to try to dupe such a popular high-end product. The Hourglass palette retails at $58.00 for 0.35 oz. of product. E.l.f.’s version, if it is consistent with other similar palettes, retails for $6 and you get .56 oz. of product. Here’s the thing though, I own one of the Hourglass Ambient Lighting Powders (not the palette), so I know how high quality they are. There is a reason why the powders and the palette are so popular, despite the high price tag. I have never seen e.l.f. put anything out that is even remotely so finely milled and smooth as those powders. The e.l.f. Studio Ambient Palette may be a fantastic palette of highlighting and finishing powders, but I can not see it ever being a true dupe for the Hourglass Ambient Lighting Palette. That being said though, I still can not wait to see what e.l.f. has come up with.
You can find the e.l.f. Studio Ambient Palette at eyeslipsface.com and it is currently listed as limited edition. The palette is not in stock yet, but hopefully it will be available soon. Please keep in mind, as previously discussed, e.l.f. has chosen for some ridiculous reason to exclude all new items from their sales and promotions. So, you will be paying full price on any product under the “What’s New” category. What do you think of the e.l.f. Studio Ambient Palette? Have you tried the Hourglass powders? Are you excited about this possible dupe, or are you assuming that e.l.f. can’t possibly reach such high quality? Let’s discuss in the comments below.