One of the more interesting products that NYX has released in the last year is the Honey Dew Me Up Primer. Honey Dew Me Up came out at the same time as NYX’s two Skin Elixirs, about six months or so ago. This is a gel primer infused with honey, gold flecks, and collagen. (Goldschläger anyone?) NYX claims that Honey is a natural antiseptic, while the gold flecks increase skin radiance, and collagen strengthens skin. Here is what NYX has to say: “Inspired by honey’s golden glow, we developed a primer that neutralizes the appearance of discoloration and redness. Our innovative light reflective gold flecks create a luminous look that will help keep your skin looking radiant all day.” Intrigued? I was too.
Before I talk about the formula, I want to voice one very large complaint. The packaging for Honey Dew Me Up is so unbelievably terrible. The glass jar contains a little more than three quarters of an ounce and has a screw off top with an attached applicator. The applicator is the real issue. Honey Dew Me Up has a hard plastic spatula for an applicator that is a horrible choice for the slightly runny formula. Not only is this one of the most unsanitary methods of application, but it’s just a hug mess. Though the spatula is a decent size, you have no choice but to smear it on your face or on your fingers to get the primer on, then place it back into the jar. It’s a breeding ground for bacteria. I don’t know what NYX was thinking, but this is such a poorly designed product. Now, let’s talk about the formula.
NYX Honey Dew Me Up Primer has a slightly runny formula, like watered down honey. It applies a little goopy, but quickly melts into the skin for a surprisingly lightweight feel. It leaves my skin feeling kind of sticky until it dries down completely, and I was not the biggest fan of the sensation. It felt much more like a serum than a primer, to tell the truth. It sets to a dewy finish that does add some radiance to my skin, but I did not feel as though it helped my foundation apply any smoother or easier. I saw in the reviews online that many people prefer to use Honey Dew Me Up as a serum instead of a foundation primer for that reason. Honey Dew Me Up did add some moisture to my skin, probably due to the collagen. However, I did not notice any improvement with my redness as was promised, nor was there any lasting improvement to my skin overall. One important thing to note about Honey Dew Me Up is the the second ingredient listed is alcohol, a known skin irritant. I can not recommend the product as a serum because of the high alcohol content. The gold flakes don’t help either, though they are largely easy to ignore. They are sparse, and easy to brush off once the primer dries down. They look cool in the bottle, but are wholly unnecessary.
All in all, NYX Honey Dew Me Up Primer was a bust for me. I did not see any improvement in the way my foundation applied or in its lasting power when using the primer, and the ingredients are too problematic to consider it for skincare. The final nail in the coffin is that NYX charges $17 for Honey Dew Me Up. NYX’s prices have been rising over the last few years (as has every drugstore brand), but they are still considered very affordable. For almost $20 I expect a lot more than Honey Dew Me Up delivers. I got my jar of NYX Honey Dew Me Up Primer for half off, and even at that price it is not worth it. Save your money and look elsewhere. NYX Honey Dew Me Up Primer is a major fail in my book.